About Little’s

Our Journey

The Little’s journey started over 25 years ago when husband and wife team, Henry and Leila Little, first dreamed up the idea of making flavoured coffee – inspired by the coffee roasters they encountered on their travels around California. Before long, they both quit their day jobs to become full-time flavoured coffee fanatics!

Where we are now

I’m Will, one of Henry and Leila’s children. I now run the family business with my wife Caroline and an awesome team of coffee lovers. While lots of things have changed in the last 30 years, some things never will – like our commitment to bringing you guys super-delicious, convenient coffee that’ll liven up your cup!


While flavoured instant is still our jam, we’ve expanded our range from those early days to include premium instants, Nespresso-compatible pods and flavoured ground coffee so, however you choose to brew, we’ve got you covered. Watch this space for more to come!

The Little’s Team

We’re a team of around 15 people (and one pupper), all working out of the Little’s factory in Devon where we make and pack all of your coffee. The humans, not the pupper.

Our ethos

75% of all the coffee bought in stores is instant (isn’t that wild?) and a huge section of the shelves are dominated by big players. Well, we’re the small guys on a big mission to disrupt the status quo by putting quality and flavour front and centre and showing that instant coffee is something to drink with pride.

We don’t take the easy road when it comes to our coffee and we make decisions based on things we believe in – like making our jars plastic free, making our pods 100% aluminium and committing to never include sugar or anything weird and artificial in any of our coffees. Just flavours from the natural world and high-quality coffee. 

Sustainability & ethics

At Little's we care about our impact on the environment and the quality of our coffee. We know that convenience doesn't have to mean compromise.

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Where to find us

Little’s may have started out in a small roastery in Finland, but now these awesome retailers all stock our flavoured coffee! If your favourite retailer doesn’t stock them, harass them until they do.